LONDON UNDERGROUND 는
160년 히스토리를 가진 최초의 지하철 UNDERGROUND를 통해
일상 속 과거의 헤리티지와 현재의 트렌드를 결합하여,
뜻밖의 새로운 시각으로 재해석한 "Unexpected Heritage"를 모토로 전개하는 스트릿 레이블입니다.
우리는 흔히 볼 수 없는 다양한 컬러군과 레이어드 스타일링, 그리고 감도 높은 디테일로
탄탄한 내공을 기반한 컬렉션을 전개합니다.
London Underground is
the streetwear brand inspired by the London Underground,
the world’s first underground subway with a history of 160 years.
Our brand motto is ‘Unexpected Heritage’
and we combine the heritage of the past with present trends in everyday life with a new perspective.
our street label reinterprets the past from a fresh and new perspective.
We create collections based on a solid foundation of expertise,
showcasing a wide range of colors, layered styling, and highly sensitive details that are rarely seen.
#LondonUnderground #LUG1863
UNDERGROUND Heritage.
"No other city is so recognised by its transport system as London.
From the Iconic Tube trains and Routemaster buses, to trams and river boats, everyday millions of journeys are made across the network.
The Transport for London (TfL) brand is deep rooted in London's DNA.
With over 160 years of history, the brand tells the story of London - with it's heritage of posters, photographs and vehicles along with the globally recognised roundel and famous Underground map. TfL is quite simply 'the London brand'"
